AKADEMİ KÜLTÜR , Ankara, 2023
Life and culture are the product, whole and source of creative interactions. Culture created through interactions between spaces, products, elements, actors, traditions, and societies is a multidimensional and complex structure. Therefore, culture can be analysed with interdisciplinary methods and approaches that are updated according to changing contexts. In the first quarter of the 21st century, a variety of cultural perspectives, methods, approaches, and evaluations are emerging, acknowledging the significance and value of nature, culture, and women's partnership while witnessing the widespread use of smart and high technologies. During this process, such research areas as cultural science, comparative cultural studies, cultural studies, cultural policies, cultural management, and cultural heritage management are becoming more distinct. It is understood that natural and cultural sustainability can be achieved through integrated and holistic approaches to sustainable development. Preserving natural diversity implies the conservation of cultural authenticity. Similarly, preserving traditional ecological knowledge, culture, and life forms the foundation of natural sustainability. Thus, nature-friendly and human-friendly advanced and smart technologies are the key to today's and the future's sustainability, with collaboration among nature, culture, and technology being the outcome of a productive and happy life, as emphasized in this publication. In the face of the competitive environment brought about by the global economy, countries and local governments have begun to view culture as one of the means to strengthen social and economic activities, thereby attaching greater importance to cultural policies and cultural heritage management. Identifying, preserving, developing, and passing on natural, historical, and cultural heritage are among local, regional, national, and international priorities. In this context, sharing knowledge and experience and developing international and national cooperation are highly emphasized. In 2019, we published a work titled Cultural Heritage Management, consisting of analytical and translated articles that explore relevant scientific knowledge and experience from different countries. As a continuation of this publication (its second volume), we aimed to bring together a book of scientific original articles on cultural [ii] heritage management in the Turkic world, and therefore, in Turkey. This book presents original contributions from ten (10) scientific research studies, which offer unique insights, methods, quests, orientations, applications, projects, programs, policies, approaches, and interpretations on natural, historical, and cultural heritage management fields. The chapters of the book are as follows: Chapter 1 delves into the relationship between cultural ecological movements (Slow Food, Slow City, Slow Fashion, Slow Tourism, Sharing Economy) and interactions between traditional knowledge, culture, and life, analysed based on national and international data, methods, policies, and approaches. Chapter 2 explores the relationship between intangible cultural heritage and cultural and creative industries. The conversion of intangible cultural heritage into economic capital is discussed within the scope of sustainable development. Chapter 3 focuses on how city branding can be achieved through living cultural heritage. In this study, SWOT Analysis is conducted, examining Nevşehir province in the Cappadocia region, which is rich in living cultural heritage. Chapter 4 analyses cultural heritage studies and recent trends in Sinop province within the context of cultural economy, industries, and cultural tourism. Chapter 5 examines the relationship between recreation and folklore in the management of cultural heritage. In this study, leisure practices and evaluations in oral culture are approached from a functional perspective. Chapter 6 discusses the social media posts of European Turks from a netnography perspective. Chapter 7 explores the relationship between toy companies and cultural heritage. The role of the selected sample, Toys 'R' Us company, in transferring cultural heritage is examined. Chapter 8 evaluates the functions of toy and play-themed museums in Türkiye concerning the transmission of cultural heritage, based on materials from the Ankara University Toy Museum. [iii] Chapter 9 discusses the effects of the SOKÜM (Intellectual and Artistic Works' Society of Turkey) Contract on traditional Turkish theatre in the context of sustainability. Chapter 10 investigates the historical process of a cultural heritage, the "heybe" (a traditional bag), and its place within the cultural industries context based on its current state. We would like to extend our gratitude to the esteemed chapter authors and Akademi Kültür Yayınları (Academy Culture Publishing) for their original and creative contributions to the publication.