Effects of ethnocentric tendency on consumers' perception of product attitudes for foreign and domestic products

Uzkurt C., Erdoğan B. Z.

Cross Cultural Management-An International Journal, sa.174, ss.393-406, 2010 (SSCI)

  • Yayın Türü: Makale / Tam Makale
  • Basım Tarihi: 2010
  • Dergi Adı: Cross Cultural Management-An International Journal
  • Derginin Tarandığı İndeksler: Social Sciences Citation Index (SSCI), Aerospace Database, Business Source Elite, Business Source Premier, Communication Abstracts, Educational research abstracts (ERA), Metadex, Civil Engineering Abstracts
  • Sayfa Sayıları: ss.393-406
  • Ankara Yıldırım Beyazıt Üniversitesi Adresli: Hayır