Effects of ethnocentric tendency on consumers' perception of product attitudes for foreign and domestic products

Uzkurt C., Erdoğan B. Z.

Cross Cultural Management-An International Journal, no.174, pp.393-406, 2010 (SSCI)

  • Publication Type: Article / Article
  • Publication Date: 2010
  • Journal Name: Cross Cultural Management-An International Journal
  • Journal Indexes: Social Sciences Citation Index (SSCI), Aerospace Database, Business Source Elite, Business Source Premier, Communication Abstracts, Educational research abstracts (ERA), Metadex, Civil Engineering Abstracts
  • Page Numbers: pp.393-406
  • Ankara Yıldırım Beyazıt University Affiliated: No