Investigation of Physicians' Perspectives of Drug Promotional Activities

AKICI A., Kilboz M. M. , MOLLAHALİLOĞLU S. , Ozgulcu S., Alkan A.

CLINICAL AND EXPERIMENTAL HEALTH SCIENCES, vol.6, no.4, pp.166-172, 2016 (Journal Indexed in ESCI) identifier

  • Publication Type: Article / Article
  • Volume: 6 Issue: 4
  • Publication Date: 2016
  • Doi Number: 10.5152/clinexphealthsci.2016.147
  • Title of Journal : CLINICAL AND EXPERIMENTAL HEALTH SCIENCES
  • Page Numbers: pp.166-172

Abstract

Objective: Pharmaceutical company promotional activities (PCPAs) are listed among the factors that influence the prescribing behavior of physicians. This study aimed to determine the opinions of family physicians (FPs) and specialist physicians (SP) on the impact of these activities.