Investigation of Physicians' Perspectives of Drug Promotional Activities

AKICI A., Kilboz M. M., MOLLAHALİLOĞLU S., Ozgulcu S., Alkan A.

CLINICAL AND EXPERIMENTAL HEALTH SCIENCES, vol.6, no.4, pp.166-172, 2016 (ESCI) identifier


Objective: Pharmaceutical company promotional activities (PCPAs) are listed among the factors that influence the prescribing behavior of physicians. This study aimed to determine the opinions of family physicians (FPs) and specialist physicians (SP) on the impact of these activities.