STRATEGIC INNOVATION MANAGEMENT AND ORGANIZATIONAL PERFORMANCE: THE MODERATING ROLE OF ORGANIZATIONAL AGILITY

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Pampal A. Ş., Şener H. E.

4th INTERNATIONAL PALANDOKEN SCIENTIFIC STUDIES CONGRESS, Erzurum, Turkey, 28 - 29 April 2022, vol.4, pp.681-682

  • Publication Type: Conference Paper / Summary Text
  • Volume: 4
  • City: Erzurum
  • Country: Turkey
  • Page Numbers: pp.681-682
  • Ankara Yıldırım Beyazıt University Affiliated: Yes

Abstract

During the recent COVID-19 pandemic event, many organizations suffer from economic and social

consequences. Uncertainty in the business environment forces businesses to be more adaptable and to become

technology-oriented businesses. Organizations seek new ways to survive in this uncertain business

environment. The purpose of this recent study is to clarify the influence of strategic innovation management

practices on organizational performance and the moderating role of organizational agility. In our data collection

process, we collect data from top-level executives from medical sectors in Ankara via online self-reported

questionnaires. After examination of our data, the result shows that strategic innovation management practices

have positively related to organizational performance in the medical sector, Ankara. In addition, strategic

innovation management and organizational agility is interacted to affect organizational performance during

COVID-19 period. The relationship among variables was investigated by correlation and regression analysis.

Theoretical and practical contributions, limitations, and future research areas were also discussed at the end.

Keywords: COVID-19, Strategic Innovation Management, Organizational Agility, Organizational

Performance, Medical Sector